With a background in cosmetic science and my current role as a Cosmetic Science and Brand Strategist, I bring a unique blend of technical formulation expertise and market-driven thinking.

In my current role, I primarily focus on new product development (NPD), where I work closely on creating formulations that are not only effective and stable but also aligned with evolving consumer needs. Alongside formulation, I actively contribute to marketing strategy—translating product functionality into compelling brand narratives and positioning that resonate with target audiences. This dual exposure has allowed me to understand both the science behind the product and the psychology behind consumer choices.

One of my key strengths lies in problem-solving under pressure and adapting quickly to challenges. I have handled complex formulation transitions and tight timelines, ensuring consistency and quality while meeting business expectations. I am particularly driven by the process of turning an idea into a successful, market-ready product.

I am excited about the opportunity to contribute my skills to a team that values innovation, quality, and strong brand identity. I am confident that my ability to bridge formulation and strategy can add meaningful value to your organization.

Thank you for your time and consideration. I look forward to the opportunity to discuss how I can contribute.